
Marketing Slogans: A Cut Above the Rest
12/05/2008
The skills of Scotland’s top marketeers was put to the test at an annual awards ceremony, held on Friday: come up with a slogan for a shop specialising in, er, circumcision.
It was a challenge set by compere, BBC Scotland presenter, Dougie Vipond, following a gag that began: “This man walks into a shop offering circumcision.....”. The 440-strong audience, attending the Scottish Marketing Society Excellence Awards, had to then quickly come up with both a name for the shop or a marketing slogan.
And the response was pretty overwhelming from the 440-strong audience, with The Scotsman marketing team’s table not only producing the most entries, but also that of the winner - from guest, Ali Findlay of PR outfit, The Lane Agency.
Spike particularly liked the Scottish Sun entry: Reliable Circumcision: If we Slip, we Get the Sack.
Among the many other entries: 4Skins R Us; Circus Cision - Roll up, Roll up, Meet the Ringmaster; The British Army Medical Centre - Go Commando! Lose the Balaclava; Hood Dunnit? Solved with a Snip; 25 Per Cent Off; Lose Your Head, Keep the Fire; and Kwik-Tip: You Can’t Get Quicker than a Kwik-Tip Snipper.
And the winner? Hoody Free, but Blades Allowed.
* Send your Scottish media news and gossip, in the strictest confidence, to info@allmediascotland.com
It was a challenge set by compere, BBC Scotland presenter, Dougie Vipond, following a gag that began: “This man walks into a shop offering circumcision.....”. The 440-strong audience, attending the Scottish Marketing Society Excellence Awards, had to then quickly come up with both a name for the shop or a marketing slogan.
And the response was pretty overwhelming from the 440-strong audience, with The Scotsman marketing team’s table not only producing the most entries, but also that of the winner - from guest, Ali Findlay of PR outfit, The Lane Agency.
Spike particularly liked the Scottish Sun entry: Reliable Circumcision: If we Slip, we Get the Sack.
Among the many other entries: 4Skins R Us; Circus Cision - Roll up, Roll up, Meet the Ringmaster; The British Army Medical Centre - Go Commando! Lose the Balaclava; Hood Dunnit? Solved with a Snip; 25 Per Cent Off; Lose Your Head, Keep the Fire; and Kwik-Tip: You Can’t Get Quicker than a Kwik-Tip Snipper.
And the winner? Hoody Free, but Blades Allowed.
* Send your Scottish media news and gossip, in the strictest confidence, to info@allmediascotland.com
Or phone us on 07710 721 478.
comments
- "Cut it out mate, it's only a bit of fun."
Bobby Dazzler 12/05/2008
report content as inappropriate - "Since when did genital mutilation become amusing?
Would female circumcision have been considered acceptable for this awards ceremony?"
Mark Lyndon 12/05/2008
report content as inappropriate










