25/06/2008

It is soon going to be possible to watch, on the web, more of stv's archive, plus programmes recently shown on ITV, courtesy of a new digital strategy unveiled yesterday by the Scottish broadcaster.

Already offering some TV content online - via its www.stv.tv website - stv plan to massively grow what will be available.

Describing the new service as 'world class', stv says the site "will allow users to access simulcast, catch-up and archive services across stv and network  programming".

It s expected the new service will go live later this summer. It has developed in partnership with global online, video platform company, Brightcove. 

Through the partnership, stv will make available regionally-produced material across news, sport, entertainment and drama as well as national material from the ITV network, including shows such as Coronation Street and Emmerdale.

Selected material from stv's 50 year-old archive of 200,000 hours of material will also be accessible. 

Says Alistair Brown, head of New Media: "stv has already successfully delivered high quality and robust streaming of large-scale public and sporting events in Scotland and, through this new video site, we aim to develop this popular offering further, making our content available in
as open and user friendly a way as possible to as wide an audience as possible. 

"The launch of the new video site is the first staging post in the development of our digital capability, which will continue to evolve and improve as we add more programming and develop new services and sites."

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