THE battle for supremacy of the commercial radio airwaves in Dundee continues to hot up, with Wave 102 taking on a former presenter with its rival station – Tay AM – as a weekend DJ.
Alistair Smith will be presenting the Saturday breakfast show, from this weekend.
Says Wave 102 programme controller, David Moran: “Over the last few weeks, after Dave Price starting on our breakfast show, we have welcomed hundreds of new listeners to the station.
“Getting Alistair on board will help us to cement our total commitment to great radio produced and broadcast from our Dundee studios by great local broadcasters.”
Smith takes over from Dave McIntosh, who had been doing both the Saturday and Sunday breakfast slots and who will be continuing with his Sunday show.
The latest radio listening figures has Wave 102 enjoying an average reach (defined as the number of adult listeners tuning in for at least five minutes per week) of 27,000 and a 8.4 per cent share of its available audience.
Both Tay AM and Tay FM broadcast to a wider audience, beyond the confines of Dundee. Tay AM’s reach is 80,000 and share is 12.4 per cent. Tay FM’s reach is 109,000 and share is 17.2 per cent.
Tay is part of a Scottish network of radio stations owned by Bauer Media, that also includes both Clyde and Forth.