Your Noon Briefing: Andrew Richardson, Scots and Google, etc

A FORMER managing director of Johnston Press Scotland – the Scots division of the publishers of The Scotsman and several other Scots newspapers – is reported to have joined a brewery company.

Reports The Scotsman today: “The Stirlingshire-based craft brewery Traditional Scottish Ales has relaunched under a new name after an investment from former brewing and media businessman, Andrew Richardson, who also joins the board.” reported Richardson’s then imminent departure from Johnston Press – early last year – here.

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BEGINS creative director, Paul Kitcatt, in an op ed in The Drum media and marketing magazine: “My agency is good at pitching. It is, however, the most ridiculous, wasteful, time-consuming and fatuous way for clients to find an agency, and vice versa.

“It costs a large amount of money and wastes weeks of time. All of which agencies must recoup from their only source of revenue – their clients.”

Kitcatt is a co-founder of London-based marketing agency, Kitcatt Nohr.

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IT’S being reported that teenagers from across the Commonwealth are hearing from some of the world’s leading journalists as part of the Glasgow 2014 Cultural Programme.

Says The Herald, today: “Up to 300 young people are taking part in the Aye Write! Future News International Young Journalists’ Conference at Glasgow’s Mitchell Library this week.”

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IF you missed the obituary in The Scotsman yesterday –  about the news agencies former owner, Peter Steele – there’s a version in today’s Herald, here.

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TWITTER and sports stars. The Rangers FC manager, Ally McCoist, was yesterday saying he was not sure about the value of  players using the social media platform. It follows one his goalkeepers announcing that he was closing his Twitter account, in the wake of online abuse, after making an error in a game at the weekend.

McCoist said: “I’m maybe an old dinosaur. I’m seeing more negatives than positives from players on Twitter at the moment. I’ve said before we have to be guarded about what we do and what we say.”

Read more and view a video, here, on STV’s website.

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HEADS up: There will be no Noon Briefing on Friday or the following Monday. Ditto, Daily Feature. But there will be a Friday Column.

So, after Thursday’s Noon Briefing, the next on will be on Tuesday. Ditto, Daily Feature.

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SCOTS are believed to trust the search engine, Google, more than friends and family – according to research released today.

Says a media release about the research: “Over half (57.84 per cent) of those from Scotland admit they would rather ask the search engine for the answer to a question than their partner – Londoners and those from the North West of England trust Google the most.”

The research was carried out by Search Laboratory, described as a ‘search engine marketing agency’.

The release adds: “When it comes to checking Google during a working day, Scots use the search engine more than most of the rest of the UK, Googling an average of 3.02 times every day. Only Northern Ireland and London search on Google more.”

Read more, here.

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