Your Noon Briefing: Scottish football reporting, newspaper advertising revenue, etc

A MUST-read by sports writer, Jim Black – by journalists, but more so, the Scots football community.

It begins, thus, on the website, Cooney & Black: “It is a measure of football’s arrogant sense of self-importance that the more imperilled the game becomes, the greater its desire to alienate those who report on it.

“Golf, on the other hand, embraces the media and recognises the need to continue to foster good relationships in an effort to ensure the future well-being of the sport.

“Scottish football, where rudeness and bad manners come as standard, is in a parlous state. Yet, dealing with those at the heart of the game, one is left with the distinct impression that a siege mentality prevails.”

Read more, here.

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BEGINS Mark Sweney, in The Guardian: “UK national newspaper advertising revenue will return to growth next year, only the second annual increase since 2007, as digital income across the industry surges.

“UK national newspapers are expected to attract £1.42bn in ad spend in 2015, an one per cent year-on-year increase, according to a report by the Advertising Association and Warc.”

Read more, here.

The report is also featured here, in an article on the website of The Drum media and marketing magazine.

Next week, it will be also the subject of the allmediascotland feature, The Media in Figures.

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A BIT of healthy scepticism about marketing terms such as ‘digital content’ and ‘native advertising’…

… in an op ed published by The Drrum media and marketing magazine, here.

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WIDELY reported, including here (in the Daily Record) and here (in The Herald): The first day of a trial – for alleged assault, which he denies – involving the husband of the Scots radio DJ, Suzie McGuire.

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THE fascinating life and career of a former Herald newspaper reporter who became an acclaimed poet and author is honoured in an obituary in the paper today.

Margaret Macaulay died earlier this month, aged 80.

Read the obituary, here.

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SEEN anything you think readers of www.allmediascotland.com should be made aware of? Then just send the weblink to here and we’ll do the rest. All suggestions gratefully received. We’re back at noon tomorrow.

PS Your Noon Briefing is a relatively new venture for allmediascotland.com. We are no longer going to report news, story-by-story. Instead, we are going to find content we hope will be useful, in the belief it will prove to be a more comprehensive service.