Scottish Rugby to soon ‘realise’ plans for website rebuild

THE website of Scottish Rugby is to be relaunched this month, with new features including much simpler navigation.

A rebuild of the site has been, says Scottish Rugby, taking place over the last six months since Leith-based Realise Digital were selected, following what is described as “a highly competitive tender process”.

Says a Scottish Rugby media release: “The work will see a transformation of, as well as the websites of Scotland’s two professional rugby teams, Glasgow Warriors and Edinburgh Rugby.

“As part of the project, Realise were tasked with delivering a world-class suite of sites to present engaging, dynamic content as well as integrate with Scottish Rugby’s burgeoning social media presence.

“Realise undertook a design process with user experience at its heart, creating a new look to complement an overhaul of the software powering the site.”

Dominic McKay, director of commercial operations, communications and public affairs at Scottish Rugby, is quoted, as saying: “Realise Digital were the stand-out candidates in what was a highly sought-after tender.

“Their enthusiasm for the project was clear from the outset and we are very happy with what is being delivered.

“This represents a step change in the way we approach our digital media and we will have our great content integrated with our You Tube channel and our hugely popular Twitter account.”