A FEW Scots names feature in the shortlist of an UK-wide marketing awards run by the media and marketing magazine, The Drum.
For instance, in the category, Media Planning & Buying Strategy of the Year, Carat Scotland is nominated for its tickets campaign on behalf of the organising committee of the upcoming Commonwealth Games in Glasgow.
The winners are announced on May 8.
For more information, click here.
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A PRO-Scots independence website has reportedly raised more than £100,000 via ‘crowdfunding’, in the space of just a couple of weeks.
Says pressgazette.co.uk: “Wings Over Scotland was founded in 2011 by journalist, Stuart Campbell, and has raised £85,202 via the Indiegogo [crowdfunding] site since 26 February and a further £19,000 via direct donations.
“This exceeds the £90,000 raised to launch computer magazine, Linux Voice, in December last year (also via Indiegogo). Reporter Peter Jukes has raised more than £20,000 via Indiegogo to allow him to cover the entire hacking trial on Twitter.
“The funding for Wings Over Scotland will pay a salary to editor Campbell (£19,890 a year) plus freelance contributors and hosting costs and allow it to publish a book summarising the pro Scottish independence arguments.”
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FASCINATING article, partly inspired by a local newspaper in England that largely comprises user-generated content.
The Local, in Bourne, is owned by Johnston Press, which publishes The Scotsman and several local Scots newspapers.
Begins the article on journalism.co.uk: “There may have been a lot of developments in journalism over the last few hundred years, but, according to the chief executive of Johnston Press, the ‘fundamental needs’ of readers are the same.
“Speaking at The Guardian’s Changing Media Summit, Ashley Highfield said: ‘Our perspective is that needs of communities don’t change. Readers still want births, marriages and deaths and business services.'”
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BUDDING filmmakers are being invited to take part in a new competition that’s just been launched by the Edinburgh International Film Festival.
And there’s a theme to it: the number 14.
The deadline for entries is June 6.
For more details, click here.
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THE parent company of a handful of Scots digital, advertising and communications agencies has announced a rebrand and profit hike.
Begins a media release posted on allmediascotland.com, about the Cello Group: “Cello Group plc, leading insight and strategic marketing group, has today unveiled a rebrand of its consumer division to Cello Signal while announcing double-digit profit growth in its final audited results for the year to 31 December 2013.”
The Scots agencies are blonde digital, Brightsource, The Leith Agency, Leithal Thinking, Stripe Communications and tangible.
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STILL looking for the URL link to their performances…
According to the website of the UK Parliament (here), three Scots journalists were scheduled to give evidence to a House of Lords committee yesterday, on the subject of the ‘constitutional implications for the rest of the UK of Scottish independence’.
They were (as described on the website): Alex Massie, columnist for the Scottish edition of The Times; Mandy Rhodes, editor of Holyrood magazine; and David Torrance, regular columnist for the Herald and author of books on independence.
A report or video of what they said is not yet online (when it does, we’ll update this post).
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