Media Release: Mothers Pride® breakfast treat for National Epilepsy Week

Mothers Pride® photo Allmedia

FROM 16-22 May, leading charity, Epilepsy Scotland, wants households to show their support for 55,000 people who live with epilepsy, by tucking into Mothers Pride® at breakfast time.

During National Epilepsy Week in May, the general public can join in the Breakfast for Epilepsy example set by Hovis® staff based in its Glasgow factory.

The workforce is also kindly donating the proceeds from their morning break to Epilepsy Scotland for its vital work and services.

Epilepsy Scotland head of fundraising, Robyn Friel, said: “We are collaborating with Hovis® to raise public awareness of epilepsy up and down the country.

“National Epilepsy Week presents a wonderful opportunity to encourage our supporters and the general public to share their breakfast with Mothers Pride® and talk about epilepsy.

“All standard cut loaves carry information and are wrapped in our charity’s purple and teal tartan design.

“We are also inviting people to take a Selfie with their breakfast which can be shared on Epilepsy Scotland’s social media.

“This is just one of many fundraising and awareness activities which families, supporters and the general public are welcome to take part in to mark National Epilepsy Week this year.”


Notes to editor:

® Hovis and Mothers Pride are registered trademarks of Hovis Limited

1. Epilepsy Scotland works with people affected by epilepsy to ensure that their voice is heard. We campaign for improved healthcare, better information provision and an end to stigma. This common serious neurological condition affects one in 97 people. We represent the 55,000 people with epilepsy, their families and carers. Our freephone Helpline (0808 800 2200) offers support and information. People can email (, text 07786 209501, find us on facebook, use twitter @epilepsy_scot or visit:

2. Epilepsy Scotland is inviting their supporters and the general public to host a breakfast at their workplace or with family and friends any day during National Epilepsy Week (NEW), 16-22 May 2016. Supporters can ask for a small donation from their colleagues if appropriate, but the objective is to ask supporters to take a Selfie with their breakfast which can be shared on Epilepsy Scotland’s social media.

3. A special text campaign on Mothers Pride® loaves allows people to support Epilepsy Scotland’s work by texting ESMP15 £x to 70070.

4. For more details please contact: Robyn Friel, head of fundraising on: 0141 427 4911 or 07534 026670.

MEDIA RELEASE issued by Epilepsy Scotland. You too can share your stories (aka press or media releases), on Email here for more information.

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Epilepsy Scotland contact details…

Contact: Allana Parker
Phone: 07884012147