Media release: Digital records for Reach Scotland online brands


THE Daily Record and its associated titles in Scotland are celebrating yet another record-breaking month, with the majority of digital platforms smashing their previous highs.

Across the Reach Scotland news, sport and business titles, the company amassed 15.2m unique users in June generating 69.76m page views, beating last month’s high.

The Daily Record online site had its best month ever with 10.92m unique users – a 50 per cent increase year-on-year – and 42.28m page views.

The group’s two metro city websites also hit new highs. Glasgow Live broke all previous monthly records with 2.11m unique users and 6.41m page views. While Edinburgh Live, which launched less than a year ago in September 2018, keeps growing its traffic, reaching a new record with 1.21m unique users and 2.66m page views.

New football website, Football Scotland, launched in January, continues to grow with over 725k unique users and 1.51m page views.

Business title, Insider, is also reporting a stable month, delivering over 170k unique users and over 325k page views.

The company’s apps also continue to growth a loyal audience, with the Daily Record app reaching over 49k users and 16.12m page views and the Glasgow Live app reached new records for both users and page views.

Source: Google Analytics June 2019.

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