Media Release: New appointment for Aberdeen hairdresser


ABERDEEN hairdresser, Ispiro Estetica Hair and Beauty, has appointed a new stylist as the business continues to grow.

Twenty seven year-old Jen Steadman, who has ten years experience in the hairdressing industry, takes on the new role of senior stylist.

Jen was trained at the Olivier Morosini saloon in Manchester where she quickly worked up the ranks.

“I’ve been very fortunate to be appointed senior stylist at a salon where I can really develop my creative flair. I love doing photo shoots and creating   avante garde styles which gives me more opportunities to use different hairdressing skills. I also love working with our broad mix of clients, all wanting a wide range of styles, from funky to more conservative.”

Salon owner, Federico, said: “We are delighted to welcome Jen on board as a senior stylist. Her knowledge of the business and creative expertise will be invaluable to us as we seek to become a major player in the hair industry across the North East.

“In recent months, Ispiro Estetica hair and Beauty has enjoyed continued growth, having investing more than £200,000 in their salon on Aberdeen’s Schoolhill.”

Notes to editors

Federico Berton started his career in Italy following in the family footsteps of his mother, aunt and two cousins who are all hairdressers.

He met his Scottish wife, Aberdeen-born Kerry, while she was working as a hairdresser at the world famous Gritti Palace hotel in Venice.

They moved to Aberdeen in 1989 and worked in several salons in the city before buying Ispiro Estetica Hair and Beauty in 1998.

Working together at Ispiro, they have built up a solid reputation for providing quality work and service as well as the latest in fashion and beauty in a family environment.

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