MORISONS LLP is pleased to announce the appointment of Edinburgh-based Nevis Design and brand alignment specialists Brand Vista after a three-way pitch.
Nevis and Brand Vista will initially work closely with senior management at Morisons LLP to complete a strategic review of the firm, inline with its current business strategy. The project will also look at the brand positioning of the firm before a refresh of the Morisons identity, language and communication materials both internally and externally over the coming months.
The Edinburgh and Glasgow based legal firm is currently undergoing a period of expansion, including the appointment of new Marketing Manager Louise Freedman.
One of the key elements of the project will be to gain a detailed understanding of the firm’s standing within the Scottish legal marketplace, across its six key operating divisions.
Louise Freedman, marketing manager at Morisons LLP, said:
“We are delighted to be working with trusted advisers in such a vital project for the firm. Brand Vista has specific skills in brand strategy and brand alignment, while Nevis offers a fresh outlook to design. With the legal market in Scotland changing so rapidly we are sure this project will help to highlight Morisons unique strentghs. This is a very exciting period for the partnership.”
Mike Lynch, commercial director of Nevis, commented:
“Nevis believes in working with specialists where their input can add value to the overall offer and Brand Vista has the specific skills needed for this project. Their input will enable us to develop a refreshed Morisons brand and a strategic communications framework for both the internal and external audiences. Having carried out similar projects for both Ryden and Lyon & Turnbull, we’re very much looking forward to working with the team at Morisons.”
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