A NEW television programme broadcast worldwide tells how building a strong brand image for Orkney has generated success and boosted profits for local businesses.
Ten Orkney companies feature in the film, which can be seen 24 hours-a-day on the internet-based station, Country Channel TV.
The programme concludes that Orkney has shown how cohesive marketing can build long lasting benefits for a wide range of businesses.
MEDIA RELEASE posted by Highlands and Islands Enterprise. You too can post a media release (aka a press release) on allmediascotland.com. For more information, email here.