Media Release: Multiply boost management team

MARKETING communications agency, Multiply, has strengthened its management team with two newly-created roles.

Emma McCaffery has been promoted to group account director and Pete Lugton, who was one of the original staff members when Multiply was formed in 2003, has been promoted to head of Production.

Both roles will focus on driving best practice across the company, which now employs 40 staff at its base in Edinburgh’s Alva Street and is considered Scotland’s largest independently-owned marketing comms agency.

Multiply director, Kate Fenton, said: “As our business has grown in size and in the diversity of projects and services we deliver, we recognised the need to strengthen our management team.

“Emma and Pete are both committed and forward thinking members of staff who have contributed to the success of the business and these promotions acknowledge their individual talent. Each bring skills to the management team which will stand us in good stead as we look to grow the business in 2010 and beyond.”


Note to Editors 

Founded in 2003, Multiply is considered Scotland’s largest independently-owned marketing communications agency and is based at 23 Alva Street, Edinburgh, EH2 4PS.

The agency work on a wide range of innovative campaigns for clients including Highland Spring, RBS, Standard Life, Huggies, Pilsner Urquell, Highland Park and The Macallan.


Issued on behalf of Multiply by Sure Public Relations. For further information please contact Stephen Rafferty on +44 (0)7980 598764 or email

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Contact: Stephen Rafferty
Phone: +44 (0)7980 598764