Media Release: Media advisory – photo/interview opps – the 2010 GE Edinburgh ITU Duathlon World Championships

You are invited to send a reporter / camera crew / photographer to Holyrood Park (3 – 5 September) for the 2010 GE Edinburgh ITU Duathlon World Championships


From Friday 03 to Sunday 05 September 2010 up to 1,000 of the World’s best elite and age group duathletes will descend on Edinburgh’s Holyrood Park for the 2010 GE Edinburgh ITU Duathlon World Championships. They will compete for six World Championship titles, 27 age group gold medals and a total prize fund of 75,000 Euros.


Event Schedule

Friday 3rd September 2010

13:30            Parade of nations and opening ceremony (Scottish Parliament, EH99 1SP )

14:00            Paraduathlete race

16:00            ATHLETE PHOTO INTERVIEW OPPORTUNITIES (Meet at Our Dynamic Earth)

GB and international athletes will be available for interview and individual photos

16:30            EVENT PHOTOCALL (meet at Our Dynamic Earth)

Former ITU World and European Duathlon champion, Catriona Morrison (from Broxburn, Edinburgh) will be joined by a number of Elite GB and international duathletes ahead of the for the 2010 GE Edinburgh ITU Duathlon World Championships. They will be dressed in Tri suits and carrying their national flags. And to get into the spirit of the home nation they may even try wearing kilts! – All set against the dramatic backdrop of Holyrood Park and Arthur’s Seat.

Sat 4th September 2010

06:30             Transition open age group race

0800               Wave 1 – (18-29 male, 55-59 male)

09:00               Wave 2 – (60+ male, 55+ female)

10:15               Wave 3 – (18 – 39 female)

11:30               Wave 4 – (40 – 54 female)

12:45               Wave 5 – (30-39 male)

14:00               Wave 6 – (45 – 54 male)

15:30               Wave 7 – (40 – 44 male)

18:30             Last finisher

Sun 5th September 2010

08:00             Junior women

10:00               Junior men

11:30             Medal ceremony for Junior

12:00             Elite and U23 women

15:00              Elite and U23 men

17:30             Medal ceremony for Elite and U23 followed by closing ceremony


The elite, U23 and age group athletes will compete over a standard international duathlon course – 10km run followed by a 40km cycle and a 5km run, all completed as a continuous activity.  Edinburgh’s course, consisting of multiple laps around Holyrood Park and Arthur’s Seat (six times in total by foot, and a further seven times on the bike), will be one of the most challenging ever used on the international circuit.

The elite races on Saturday will be preceded on Friday by the elite paraduathletes race and on Saturday by amateur athletes racing for world duathlon titles in their age group. Scotland and Great Britain will be well represented alongside athletes from Spain, Argentina, Brazil, Canada, New Zealand and the USA.

Media Contact

Paddy Cuthbert – Podge Publicity – M: 07968 699636 / E:

Notes to Editors:

About The 2010 GE Edinburgh ITU Duathlon World Championships


Duathlon is a combination of two individual sports, running and cycling. A typical duathlon consists of three stages, starting with a run, followed by a cycle section and finishing off with another run, all completed as a continuous activity with transitions between the two disciplines.

Duathlon – governing bodies

The International Triathlon Union governs the sport internationally

British Triathlon governs the sport in the UK

triathlonScotland governs the sport in Scotland

About British Triathlon

British Triathlon is the current Sport Governing Body of the Year and the national governing body for triathlon, duathlon and aquathlon in Great Britain responsible for leading growth and performance of the sport. Triathlon is a fast-growing, dynamic and modern Olympic sport with talented world-class athletes, coaches and support staff – focused around delivering world-class events and performing on the big stages. At international level, Great Britain boasts six current world champions amongst a strong squad of world-ranked elite triathletes who regularly achieve international success and has some outstanding young talent emerging from its youth programmes.

There are over 700 triathlon events conducted in Great Britain each year including the renowned London Triathlon and British Triathlon Super Series, which attracts athletes from all over the world.

British Triathlon aims to promote excellence in our sport, and create opportunities for everyone to achieve their personal triathlon challenges. Corus is the corporate partner of British Triathlon and is proud to be enabling the sport of triathlon.


GE, one of the worldwide sponsors of the London 2012 Olympic Games, is the elite partner of the British Triathlon team, providing support and expertise for the athletes as they prepare and compete at the highest levels in the run up to the 2012 Olympic Games. GE is also supporting British Triathlon Elite events, Elite Paratriathlon team, Age Group teams, home nation regional academies, and the British Triathlon Coach Development programme.

In keeping with previous Games, where GE provided state-of-the-art medical imaging equipment for the early diagnosis and treatment of sporting injuries, the partnership is exploring specific ways in which GE’s healthcare technology and expertise could help to optimise and improve the performance of the team in the events leading up to and including the Olympic Games.


GE is the exclusive provider of a wide range of innovative products and services that are integral to staging a successful Olympic Games. GE works closely with host countries, cities and organizing committees to provide infrastructure solutions for Olympic venues including power, lighting, water treatment, transportation and security, and to supply hospitals with diagnostic imaging technology to help doctors treat athletes. In addition, NBC Universal, a division of GE, is the exclusive U.S. media partner of the Olympic Games, with its partnership also extending through 2012.

GE equipment being made available for London 2012

• In 2009 GE announced that it will be making available a suite of cutting-edge medical imaging equipment worth in excess of £4.5 million for the early diagnosis and treatment of sporting injuries. within the Olympic facilities.

• The equipment will allow athletes to receive expert medical care, without necessarily interrupting their training or competition schedules during the Games.


GE (NYSE: GE) is a diversified infrastructure, finance and media company taking on the world’s toughest challenges. From aircraft engines and power generation to financial services, health care solutions, and television programming, GE operates in more than 100 countries and employs about 300,000 people worldwide. For more information, visit the company’s Web site at


GE has been operating in the UK since the 1930s. Today, our 18,000 employees serve the energy, oil and gas, healthcare, aerospace, financial and media industries. We have a strong and continuing commitment to the UK economy, having invested £13bn in our British businesses since 2001. Our 2009 UK revenues were £4bn. From our 60 major locations, including 25 world-class manufacturing and R&D facilities, we deliver high-tech innovative solutions to the global marketplace. Our locations include London, Aberdeen, Amersham, Cardiff, Cheltenham, Leicester, Nailsea and Southampton.


EventScotland is the national events agency.

EventScotland is working to make Scotland one of the world’s leading event destinations. By developing an exciting portfolio of sporting and cultural events EventScotland is helping to raise Scotland’s international profile and boost the economy by attracting more visitors.

For further information about EventScotland, its funding programmes and latest event news visit

City of Edinburgh Council

Edinburgh is a beautiful, dynamic, cosmopolitan city with a unique architectural heritage and a magnificent natural setting. It is host to many thousands of visitors who come here throughout the year to enjoy numerous cultural and sporting events such as the world famous Edinburgh International Festival, the Edinburgh Fringe, Edinburgh’s Hogmanay and the Six Nations rugby matches. With around one million overseas visitors a year, Edinburgh is the UK’s most visited tourist destination outside London. Edinburgh is one of the most attractive cities in the world, a fact recognised by UNESCO when conferring World Heritage Site status on the city’s Old and New Towns. Edinburgh was recently voted number one in a list of British cities to ‘see before you die’.

The City of Edinburgh Council is a partner in the staging of the 2010 Edinburgh ITU Duathlon World Championships.

Triathlon Scotland

triathlonscotland is the national governing body for triathlon, duathlon and multi-sport and is responsible for governing all matters in relation to these sports in Scotland. We provide a broad and comprehensive range of services to our 2,500+ members, 43 clubs and 9,000 participation base in Scotland.


The International Triathlon Union, is the world governing body for the Olympic sport of triathlon and all related MultiSport disciplines: duathlon, aquathlon and winter triathlon. ITU was founded in 1989 at the first ITU Congress in Avignon, France, and has maintained its headquarters in Vancouver, Canada, since then.

It now has over 120 affiliated national federations around the world and is the youngest International federation in the Olympics. Triathlon was awarded Olympic status in 1994. ITU is proudly committed to supporting the development of the sport worldwide through strong relationships with continental and national federations, working with its partners to offer a balanced sport development programme from grassroots to a high-performance level.  For more information, visit

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Contact: Paddy Cuthbert
Phone: 07968 699636