DIGITAL PR agency, Revolver, is set to tell an audience of property industry professionals that they must take advantage of the online tools available to market their way out of the downturn.
Revolver PR managing director, Iain S Bruce, has been invited to address an audience of architects, builders, construction lawyers and surveyors on the value of investing in a digital public relations strategy in a recession.
Organised by Glasgow Property Professionals, the event will see an audience from all sections of the property sector participate in a session designed to provide them with relevant case studies and a strategic overview of the challenge ahead.
“In the current economic climate, PR and marketing budgets are often the first to be slashed, but all the evidence shows that it is the companies that remain committed to corporate communications that reap the benefits as the recovery gathers pace,” said Bruce.
“In the era of the digital media, this has become more crucial than ever before.
“Every company needs to compete for position online, and while technology brings companies tools that make public relations easier, cheaper and more effective than ever before, it also means that any firm that neglects its online profile risks being left behind.”
Mark Antscherl, founder and chief executive of UK Property Professionals, said: “Our network is growing rapidly and our members benefit from our regular expert forums and networking events. We are delighted that Iain has agreed to speak at this event in Glasgow and share his insights on digital PR and marketing.”
Limited places are available for this event at Corinthian on Thursday 28th October 2010 and can be reserved via Glasgow Property Professionals website.
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