Media Release: UNIQLO Sarafine and Smooth Dry – wearable air-conditioning

FOR the second season, UNIQLO have worked with leading fibre developers, Toray to create a collection of revolutionary summer innerwear garments; SMOOTH DRY for men and SARAFINE for women.

The super-fine fibres offer a second skin feeling, leaving the wearer feeling cool and comfortable during the warm summer months, whilst combining breathable fibres with cross-woven nylon.

Wicking away sweat and keeping the wearer dry and comfortable, whilst ensuring a smooth and silky feeling next to the skin, SMOOTH DRY and SARAFINE are perfect for wearing under office shirts or summer dresses, offering superior drying action with anti-odour and anti-bacterial properties, and ensuring dry confidence throughout the day.

Available in a range of styles and colours, including boxer shorts, vests and tees in neutrals, and pastels, UNIQLO are guaranteed to help keep you keep cool this summer.

UNIQLO also introduces a new addition to the collection this season; the SARAFINE bratop. Combining the two technologies of previous collections, the SARAFINE bratop allows for the blurring of boundaries between innerwear and outerwear, making summer dressing even easier.

The SARAFINE and SMOOTH DRY collections will be available in the women’s and men’s clothing departments in store and online at www.uniqlo.com/uk from March 2011, priced from £7.99.

UNIQLO excel when it comes to providing innovative materials combined with unique fashion styles. This Spring, the Sarafine and Smooth Dry garments are perfect for wearing underneath clothing such as casual dresses and smart shirts.

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Contact: Liz Roscoe
Phone: 0207 331 1451
Email: lizr@moduspublicity.com
Website: http://www.uniqlo.com/uk