Media Release: BRE open the doors to China for visionary Scottish company


AS a result of its presence in the BRE Innovation Park in Ravenscraig, a Scottish company has been invited to showcase its model ‘home for the future’ in China.

At a ceremony this morning (4 November 2013), attended by Scotland’s First Minister, Alex Salmond, and BRE director, Rufus Logan, AppleGreen Homes, unveiled ‘The Scottish House’, an acclaimed design for an affordable, energy-efficient home, at the Beijing Green Building Park, part of the BRE Innovation Parks Network.

The invitation follows Chinese Premier Li Keqiang’s visit to the BRE Innovation Park in Ravenscraig in 2011, after which the Chinese Government signed off the construction of the 780 acres park in Beijing at the UK China Summit, in a ceremony witnessed by the UK Prime Minister and Chinese Premier.

Rufus Logan, director, BRE Scotland, notes: “Applegreen Homes is one of BRE Scotland’s key build partners on the BRE Innovation Park @ Ravenscraig and I am delighted to be working closely with the company to access the huge market opportunity in China via our partners on the China Green Building Park.

“BRE’s involvement with research on projects linked to the Parks in Beijing and Ravenscraig provides further opportunities for all companies involved in building the Scottish demonstration home of the future to exploit the huge opportunities in China.

“Given that approximately ten per cent of homes in China are classed ‘high end’, built to mainly European designs, in a country with a population of over 1.3 billion, this represents a major opportunity for Scottish companies like AppleGreen.”

AppleGreen’s energy-efficient home can currently be viewed at the BRE Scotland Innovation Park in Ravenscraig, on the site of one of the largest regeneration projects ever seen in Scotland.

The Park opened in 2012, with the aim of trialling and testing new ideas from architects, developers and manufacturers before they were applied to real communities.

A ‘ground-up’ approach has been adopted at the Innovation Park, allowing for not just a demonstration of innovative buildings, but an exemplar in sustainable planning and development.

The park also offers a low to zero carbon demonstration of innovative construction methods and technologies, as well as supporting an educational programme, a networking and knowledge exchange hub and is an unique venue for events.

AppleGreen’s three-bedroom detached home for the future highlights the work of Scottish interior designers and structural engineers plus furniture, textiles, cladding options, windows and doors.

Amongst other things, it features a solar energy package that drastically reduces electricity and heating bills and has benefited from research at Glasgow Caledonian University.

Alan Wallace, CEO of AppleGreen Homes, said: “We are one of a number of Scottish companies promoting its products and services to the Chinese market and we see this as a significant opportunity to showcase our Home for the Future to a multi-billion dollar market for high-end homes.”

MEDIA RELEASE posted by Emjay PR. You too can post media releases (aka press release) on For more information, email here.

Contact: Mary-Jo Devlin