Media Release: One step closer to crowning the Scottish Baker of the Year 2014

OVER 20,000 customers from across Scotland have voted for their favorite bakery products across six categories and on 2nd April, more than 100 bakers delivered 600 of the most popular products in the land for scrutiny by a panel of 40 expert and independent judges.

With a sea of scones, loaves, savoury items, morning rolls, individual cakes and biscuits, the judges had a hard task tasting, smelling and squishing each and every item to shortlist the best products in the land.

“We took delivery of hundreds of excellent scones, loaves, savoury items, morning rolls, individual cakes and biscuits made by artisan bakers and our judges, led by head judge, Robert Ross, have once again done us proud, we have a strong shortlist to take forward to the next stage,” commented Scottish Bakers chief executive, Alan Clarke.

TV judge and celebrity cake designer, Mich Turner MBE, who will be presenting the awards which will be announced in May, said: “The judges are used to hard work I know but 600 products in one day is a lot! Well done to them and good luck to all the bakers who have been shortlisted. I look forward to being surprised and delighted when I announce the winners in Glasgow.”

2013 winner, Andre Sarafilovic, of craft bakery and family-owned business, Stephens Bakery, said: “Since winning, our business has gone from strength to strength and we have been able to share our success with all of our customers by continuing to provide the best baked goods day in and day out. We wish everyone all the best in this year’s competition.”

Each of our seven categories, including new search for the best product made using California Raisons, has been divided into three regions, covering northern, central and southern Scotland. Within each category, the judges will award regional gold, silver and bronze awards and all our shortlisted bakers will be invited to a prestigious ceremony in May where they will find out what colour their regional award will be.

All of the regional winners will also be judged on a national level meaning that they could be recognised as having made the best bakery product in Scotland!

And then the competition moves to a business footing. Category winners will be invited to put forward a case to be considered for Scottish Baker of the Year and this year there will be two new categories: The Best Innovation and The Best Marketing Initiative. All of the awards will be presented by Mich who is backing the competition.

The final results will remain a closely guarded secret until 17th May when Mich will announce the results and also crown the Scottish Baker of the Year 2014, a crown currently held by Stephens the Bakers of Dunfermline.

Scottish Bakers was established in 1891 and since then have represented and promoted the interests of the bakery trade in Scotland. They aim to be an integral part of each member’s business by providing support for bakers of all sizes.

They provide a valuable source of help, advice, information, assistance and skills development for bakers throughout Scotland. Most importantly, Scottish Bakers belongs to its members and exist for their benefit.

They are proud of their motto, ‘for the good of all’.

PRESS RELEASE issued by Fourcade Communications. You too can post your story ideas for journalists (aka press or media releases), on allmediascotland.com. Email info@allmediascotland.com for more information.

Contact: Julie Fourcade

Email: julie@fourcade.co.uk