“Nairn has never seen the like,” says Scottish Baker of the Year 2014, George Asher, as his bakery plays host to the ‘queen of couture cakes’ and Britain’s Best Bakery judge, Mich Turner, to launch the 2015 search for the Scottish Baker of the Year
TOP football pundit, Archie Macpherson, and Danny Alexander MP were both on hand, rising to the challenge to ‘ice-a-wish’ on 500 cup cakes in only 40 minutes, to mark the start of the bakery sector’s premier competition
The crack team of cup cake-icing novices included Archie, Danny, Make a Wish regional fundraising manager, Carolyn Thorton, and Scottish Bakers chief executive, Alan Clarke.
They all put pastry pride to one side to join competition ambassador Mich Turner and last year’s winners, Ali and George Asher, in Nairn today.
Archie said: “It’s no surprise to know that I love a good pie at half-time! So I was honoured to be asked to help out although I have never done anything like this before. But I have enjoyed learning from the Scottish Baker of the Year and Mich Turner, MBE; I mean she makes cakes for the Beckhams. My dad would have been proud, he was a baker you know!”
Danny Alexander MP said: “I am delighted to be here today to put my stamp on a few cup cakes and help raise money for such a good cause. Ashers is a real Highland business success story and they have been a great ambassador for the Scottish Baker of the Year Awards.”
The ‘Ice a Wish’ decorated cup cakes will all be sold in the Ashers stores to raise money for the Make a Wish Foundation.
Vote now for your Scottish Baker of the Year at http://www.dailyrecord.co.uk/special-features/scottish-bakers/scottish-baker-year-2015-competition-5106033
Everyone loves a tasty treat from their local baker. With thousands upon thousands of scones, loaves, savoury items, morning rolls, individual cakes and biscuits sold in Scotland every day, our artisan bakers work hard to keep us all going.
So, in 2012, Scottish Bakers, the trade association for bakers in Scotland, decided to search for the best baker in the land.
“We received some 15,000 votes from members of the public from all across Scotland in 2013 and over 20,000 in 2014,” says Alan Clarke, chief executive of Scottish Bakers.
“We are delighted to launch our fourth nation-wide search for the Scottish Baker of the Year in 2015.
TV judge, Mich Turner, will once again support the competition by compering the awards which will be presented in May.
Mich said: “I am delighted to once again be involved in this event. As a professional cake-designer, I have been really impressed by the quality and creativity Scottish bakers are demonstrating and I look forward to being surprised and delighted again this year.”
As interest in home baking and artisan baked goods continues to grow, Scottish Bakers, which supports and promotes the interests of bakers in Scotland, will be looking for the best morning roll, bread, scone, savoury, individual cake and biscuit whilst seeking to crown the best baker in the land.
2014 winner, craft bakery and family-owned business, Ashers Bakery, said of their win: “We were extremely pleased to be recognised as Scotland’s best baker.
“We have an ethos that we must make everything ourselves from scratch and this, along with our consistently high product quality, was recognised by the judges.
“Since winning, our business has gone from strength to strength and we have been able to share our success with all of our customers by continuing to provide the best baked goods day in and day out.”
Scottish Bakers was established in 1891 and since then have represented and promoted the interests of the bakery trade in Scotland. They aim to be an integral part of each member’s business by providing support for Bakers of all sizes. They provide a valuable source of help, advice, information, assistance and skills development for bakers throughout Scotland. Most importantly, Scottish Bakers belongs to its members and exist for their benefit. They are proud of their motto, ‘for the good of all’.
MEDIA RELEASE issued by Fourcade Communications. You too can post your story ideas for journalists (aka Press or media releases), on allmediascotland.com. Email email@example.com for more information.
Check out twitter.com/nonstopstories for your very own media releases feed…
Check out too twitter.com/allFoodPR
To catch up on all the media releases recently posted on to allmediascotland.com, you need only click the link icon that you see towards the bottom right of our two media release ‘gateway boxes’.
Fourcade Communications contact details…
Contact: Julie Fourcade