One hundred entries are in the running for annual awards celebrating the best of Scottish public relations.
The 2011 Scottish PRide Awards, run by the Scottish division of the Chartered Institute of Public Relations, are this year taking place in Glasgow on October 13.
Announcing the awards, Caroline Binnie, chair of CIPR Scotland, said: “The PRide Scotland shortlist reflects the strength and diversity of the public relations profession in Scotland. All entries go through a rigorous judging process with a UK panel of industry experts assessing the shortlisted entries and choosing the winners so reaching the shortlist is a real achievement. Congratulations to everyone and good luck for the awards night.”
The shortlist reads:
Corporate and Business Communications
SDI: a modern Scottish success story – Scottish Enterprise
Delivering Results – Scottish Enterprise
ITF – going global with oil and gas technology – The BIG Partnership
Celebrating Perth 800: The making of The Grouse Statue – The Edrington Group
Definitely Mabey – Weber Shandwick Scotland
Not-for-Profit
‘Get Oan Yer Bike!' – How Smarts got Scots to Pedal for Scotland – Smarts
Glasgow 2014 – Sport Your Trainers – The BIG Partnership
The 7,000-mile Road To Wembley – The BIG Partnership / EuroChampsChallenge
Prostate Cancer Awareness Month 2011 – The Prostate Cancer Charity Scotland
Switching Scotland on to Digital Television – Weber Shandwick Scotland
Internal Communications
Putting the PRide back into nursing – NHS Greater Glasgow and Clyde
The Scottish Water Vision – Scottish Water
Modernising Pay campaign – The City of Edinburgh Council
Crisis Communications
Snow:Up To Our Thighs In It – Falkirk Council
H1N1 in the food chain – Grayling Scotland
Scottish Water – Big Freeze – Scottish Water
Loganair beats the ash cloud chaos – The BIG Partnership
Community Relations
The Big Lunch Scotland – Golley Slater Scotland
The Airdrie-Bathgate Rail Link – Network Rail and Grayling Scotland
GLAS-GOALS – NHS Greater Glasgow and Clyde
Drought Community Relations – Scottish Water Corporate Communications
The Big Green Challenge – Tricker PR
The White House – Craigmillar's Heartbeat – Weber Shandwick Scotland
Public Sector
Scottish Government recycling campaign – Golley Slater Scotland
Delivering Results – Scottish Enterprise
Scotland's Green Economy – Scottish Enterprise
Scotland's Census 2011 – The BIG Partnership
Arria – Weber Shandwick Scotland
New Year, New You -Time to Kick the Habit – Weber Shandwick Scotland
Best Campaign £10,000 and Under
Camera Obscura & World of Illusions: Communicating With Smoke and Mirrors – CM Porter Novelli
Breaking The (Pudding) Mould – Macphie of Glenbervie
Doggie donors saving lives – Smarts
Fort William Mountain Bike World Cup 2011 – Stripe Communications
Stop Scammers Stealing Loans – Student Loans Company
The Art Roch Edinburgh International Haggis Championship – The PR Company
Scotland's Dolphin Coast – Tricker PR
Consumer Relations
Flying Scotsman – East Coast Trains
Divino Enoteca – New Wine Venue Lives Up To Grape Expectations – Holyrood Partnership
Sourz – Give It Some…Summer – Stripe Communications
Novus Leisure -The launch of Glasgow's biggest house party, Mansion House – The BIG Partnership
Royal Deeside and The Cairngorms – Tricker PR
Best Use of Media Relations
One for the road: selling biofuel against the odds – Grayling Scotland & Edinburgh Napier University
Tennent's Flash Football – Material_UK
Launch of 2011/12 student finance application processes – Student Loans Company
Art Roch Edinburgh International Haggis Championship – The PR Company
Arria – Weber Shandwick Scotland
Integrated Communications
Water on the Web – 3×1 Public Relations
Winter warmer: the protect your pipes campaign – Business Stream
Freedom of Information: It's In Your Hands – Real PR, Dynam & the Scottish Information Commissioner
Novus Leisure -Launching Glasgow's biggest house party, Mansion House – The BIG Partnership
The Famous Grouse Famous 100 campaign – The BIG Partnership, Frame and MEC Global for Maxxium UK
Scotland's Year of Food and Drink – VisitScotland
And a thread runs through it… – Weber Shandwick Scotland
Best Use of Social Media
A Serving of Social Media – Holyrood Partnership
Student Finance England Social Media – Student Loans Company
A Taste of Island Life Online – Weber Shandwick and Isle of Jura
Best Use of Photography or Design
Take The Right Route – Falkirk Council
Royal Deeside Larder Food Events – Tricker PR
Creative Couture…Captured on Camera – Weber Shandwick Scotland
External Newspaper or Magazine
The Key: GHA's magazine for tenants – Glasgow Housing Association
Midlothian News – Midlothian Council
Deelicious – Tricker PR
MŌDH Magazine – A Textiles Scotland Publication – Weber Shandwick Scotland
Internal Newspaper or Magazine
The BPR & finance update – Business Stream
YourNews: Giving a voice to GHA staff – Glasgow Housing Association (GHA)
Response, Scottish Ambulance Service Staff Magazine – Scottish Ambulance Service
Best Website or Microsite
Turning on the tap to a flood of conversions – Business Stream
Stirling Castle Website – Historic Scotland
Social Work Changes Lives – The Social Work Challenge – Pagoda Public Relations
ScotlandVotes: Predicting the 2011 Election – Weber Shandwick Scotland
Best Event
Tennent's Flash Football – Material_UK
Mitsubishi to invest up to £100m: Snow, sake and the Scottish Samurai – Pagoda PR
Scottish Water Vision Awards – Scottish Water
Public Affairs
Midlothian Snowsports Centre at Hillend – Midlothian Council
ScotlandVotes: Predicting the 2011 Election – Weber Shandwick Scotland
Publication
Green Dog Walkers – Falkirk Council
Review 2010 – National Museums Scotland
Annual Report 2011 – Robert Wiseman Dairies
Literary Scotland – A Traveller's Guide – VisitScotland
UNITAID Annual Report 2009 – Weber Shandwick Design
Outstanding Young Communicator
Debbie Standen ACIPR – CM Porter Novelli
Laura Berry – Laura Berry
Stephen McLean ACIPR – Stephen McLean
Breea Keenan ACIPR – Student Loans Company
Mary McGarrie MCIPR – VisitScotland
Outstanding Small Consultancy
Bread PR: Fresh Advantage – Bread Public Relations
Give us a Wave – Wave PR Ltd
Outstanding In-House Public Relations Team
Probably… the best PR team in the world – Scottish Enterprise
University of Edinburgh – University of Edinburgh
One team for Scottish tourism – VisitScotland
Outstanding Public Relations Consultancy
Ten Years of Success – 3×1 Public Realtions
Pagoda: Integrated for High Impact – Pagoda PR
Stripe Communications – Stripe Communications
The BIG Partnership – The BIG Partnership
Ideas That Grow – Weber Shandwick Scotland
Scottish Public Sector Team of the Year
GHA's PR and Marketing Services Team: we're the talk of the town! – Glasgow Housing Association
Grampian Police Corporate Communications Department – Grampian Police
Enterprise. Delivered. – Scottish Enterprise
The Smarter Communications Team – Scottish Government
