Spring hoping for more than a little help from Vettese

AN Edinburgh-based digital agency has appointed a new director – the internet manager at Tesco Personal Finance.

Joe Vettese has been taken on by Spring Corporation as director of Business Strategy and Insight. He will be responsible for working with new and established clients on the definition and delivery of their digital strategies.

Says Ed Carter, managing partner of Spring: “We’re delighted to welcome Joe. His experience and expertise managing all aspects of one of the highest-profile financial services web sites in the UK are hugely relevant to Spring’s plans for growth.

“Joe’s skills are widely applicable to all aspects of digital marketing, from accessibility and usability, right through to display advertising and even the nitty-gritty of search marketing.”