THE chief marketing officer of fast food giants, McDonald’s, has been lined up as the guest speaker at this year’s Marketing Society Scotland’s annual dinner.
Jill McDonald has been credited with a recent revitalisation of the food chain and was chosen as Marketeer of the Year at this year’s UK-wide Marketing Society Excellence Awards.
The dinner is taking place on the 27th of this month, in Edinburgh.
McDonald is also her company’s senior vice-president.
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