The Media in the Press 8.4.10

Second-year journalism student, Kane Mumford, from Edinburgh Napier University, takes a look at the media in today’s press…

The Times looks at the website Wikileaks today, the “uncensorable version of Wikipedia”, which reveals the contents of government documents from all over the world. Penned by Murad Ahmed, the article talks about the content of the site – including a video of US troops allegedly gunning down Iraqi journalists and civilians. It suggests Wikileaks' days may be numbered, however, with the Pentagon pushing for new laws on online content and reports from Wikileaks that there have been several “covert attempts” to obtain information about their operation.

It’s bad news for Wikileaks in The Guardian as well – its media section contains a crop of wide-ranging articles and news about the passing of the Digital Economy Bill which could see sites removed from the internet for exhibiting “negative intent”. The bill is designed to prevent copyright theft among websites but has attracted criticism for being “over-broad”. James Graham writes that the bill was hurried through, amid the general chaos of the election: “The Lords had no expertise. The MPs' attention was elsewhere. We ended up in this mess.”

A report by Mark Sweeny, also in The Guradian, reveals the extent of Sly Bailey’s remuneration for her position at Trinity Mirror – the chief exec is reported taking home about a million pounds a year, despite “a 41 per cent fall in pre-tax profits in a year that saw 30 titles shut or sold and 1700 job losses”.

And again in The Guardian, broadcasters, BSkyB, will launch its biggest advertising campaign yet for its news channel’s coverage of the election debates. The ads will make the most of Sky’s ability to bring the debates to homes in HD, the campaign starts on Saturday.

Meanwhile, The Scotsman reports that media buyer, ZenithOptimedia, have upgraded their global growth forecast to 2.2 per cent. Nathalie Thomas writes that this indicates the advertising industry has “turned a corner”.

Staying with The Scotsman, Kristy Dorsey writes about Facebook and our private space, citing Facebook's founder, Mark Zuckerburg, being quoted in a recent interview, saying that privacy was no longer the “social norm”. It comes after the online giant changed its privacy policy to make more of people’s information available. Adds Dorsey, after the interview, Zuckerburg is said to have been branded as “arrogant and condescending”.

In other media news, The Times report a new Nike advert, featuring golfer, Tiger Woods. The black and white ad has Tiger staring listlessly into a camera while the voice of his deceased father murmurs inspirational slogans.