Byers Makes Beeline for Solo PR Career

A recent former chair of the Chartered institute of Public Relations in Scotland has set up in business for herself.

Debbie Byers has set up Beeline PR, having previously worked at 3×1 Public Relations, as an associate director in the company's Glasgow office.

As well as her own clients, she is available for work with other PR agencies who might require short-term additional support: so-called 'white-label' service.

Based in Glasgow, Byers said: “Having spent my whole career in busy consultancy environments, I appreciate that there is often a time when an additional senior resource is required. By providing a 'white-label offering', my fellow PR practitioners from across the UK can use my skills and contacts to help drive busy projects or secure new business.

“Beeline PR also has its own client base undertaking strategic campaigns on a project and retainer basis. Clients will benefit from a senior service and hands-on commitment at all times.”