Trade Show Diversification for Dental Magazine

A relatively recently-launched publishing venture has diversified into a trade show that looks set to be a sell-out.

Connect Publications, publishers of Scottish Dental magazine, has launched its first exhibition, the Scottish Dental Show, aimed at supporting the 10,000 dentists, hygienists and technicians that work in the dental industry across Scotland.

The event – at Hampden Stadium, on May 24 and 25 – has already sold more than 70 exhibitor stands.

Scottish Dental was launched in January last year.

Says Connect Publications’ director, Alan Ramsay: “Scottish Dental magazine has gone from strength to strength over the past couple of years. We have strengthened the editorial content, increased the pagination and sales figures remain strong despite the difficult economic conditions.

“Organising an exhibition was the natural next step for the business and we believe this can become the must-attend dental event in Scotland. If it proves to be as much of a success as we believe it will, then the Scottish Dental Show will be on the calendar for many more years to come.”