All posts in In My Opinion

In My Opinion: Stewart Argo: Some thoughts on Edinburgh Council’s new news manager post
January 10, 2014

MY old job has been advertised, although it’s not exactly my old job. The City...

In My Opinion: Bill Heaney: Who is Scotland’s worst-dressed journalist?
January 8, 2014

THE great thing about being retired – or working from home – is that you...

In My Opinion: Bill Heaney: Time to look back, but not go back
January 3, 2014

THERE’S an old saying that one should look back but never go back… Half a...

In My Opinion: Laura Sutherland: So, what might 2014 have in store for Scotland’s PR sector?
January 3, 2014

LAST year was a year of gearing up… for this year. It’s going to be...

In My Opinion: Bill Heaney: Good stories are like ‘hen’s teeth’
December 17, 2013

DOES anyone ever wonder why – in my experience – people who used to work...

In My Opinion: John Maclean: The Clutha tragedy and being on the receiving end of a media frenzy
December 13, 2013

AT 10.30pm two Fridays ago I was doing my ‘Daddy’s Taxi Service’ shuttle, collecting my...

In My Opinion: Mairi Damer: Mind the gap – where’s the burdz?
December 6, 2013

I WAS, for a whole decade, one of a three per cent media minority, and...

Bill Heaney: Correcting errors
December 5, 2013

WHEN you tell them they have made a mistake, why is it that some newspaper...

In My Opinion: Robert Beveridge: Goodbye print, hello digi-news, but how?
November 29, 2013

IF you are reading this, it is reasonable to assume that, like me, you are...

In My Opinion: Bill Heaney: What is happening to local newspapers?
November 25, 2013

ARE Scotland’s local weekly newspapers ‘cutting their own throats’? Has the fact that they seem...

In My Opinion: Chris Pitt: Searching for marketing’s soul
November 22, 2013

MARKETING, as a process and a function, has many definitions. Some of these are not...

In My Opinion: Lauren Pennycook: Journalists and their economic literary
November 15, 2013

THE economic recovery has been top of the public agenda since the financial crisis in...

In My Opinion: Neil Braidwood: Monocle magazine, reaching out
November 13, 2013

LAST month, I visited London to attend a day-long conference all about magazines. Not just...

In My Opinion: John Brown: Public sector PR professionals require to put the public interest first
November 8, 2013

PUTTING the public interest first is, in my view, the biggest challenge for all PRs ...

In My Opinion: Myra Philp: So, you’re thinking of working abroad?
November 1, 2013

I LEFT my Scottish Sun patch in Edinburgh at the end of November two years...

In My Opinion: Neil Braidwood: If you could pick only one magazine…
October 18, 2013

UNLESS you’ve been hiding under a rock for the last few months, you can’t have...

In My Opinion: Simon Walton: Is productivity crushing creativity?
October 18, 2013

WE live in an one-strike culture. Not three. It’s less like baseball and more like...

In My Opinion: Francis Shennan: The joys of freelancing
October 15, 2013

“Half an hour after getting to Intercourse I was in Paradise.” That’s my favourite of...

In My Opinion: Hamish Thompson: Why, in this age of social media, do journalists view PR agencies as anti-social?
October 11, 2013

SINCE the start of this year I’ve been publishing, online, a range of reports about...