Media Release: New marketing and communications agency launched by Lawrence Broadie


New marketing and communications agency launched working across sport, community engagement and Third Sector

Founder, Lawrence Broadie, has 12 years’ experience working in Scotland

ELECTRIFY Marketing & Communications, headquartered in Edinburgh, will primarily focus sport, community engagement (including corporate social responsibility) and charity sectors.

Founded by highly-respected marcom leader, Lawrence Broadie, Electrify will provide a full range of services including linear and digital strategy and implementation, content media, internal and external communication services, brand design, and copywriting.

The new business’ mission is to “electrify audiences by telling an amazing story”, whilst the business will have a very strong focus on values and culture.

Broadie launches Electrify, in partnership with his wife, Lucy, a strategic business planner, who will join the board to direct the business’ operations.

Lawrence will lead on all client management and new business.

A number of clients are now signed up to the new business, with announcements to be made in due course.

A former short-listed Young Marketer of the Year, by Marketing Society Scotland, Lawrence Broadie was previously head of marketing and projects at Scottish Premiership football club, Heart of Midlothian.

In 2011, he began a career in agency, firstly as an account director at Merchant Soul, then as director and shareholder at Progress Sponsorship & Communications.

A regular talking-head and freelance broadcaster, Broadie is also a mentor with Edinburgh Napier’s University Employability scheme supporting under graduate students to prepare for life after their studies.

Broadie is also a director of Big Hearts Community Trust, where his trustee responsibilities focus on marketing and communications.

Electrify Marketing & Communications founder, Lawrence Broadie, comments: “We are really excited to be launching Electrify. We’ve spent quite some considerable time planning the new business, and we’re pleased that we will be launching with a range of clients.

“With so many agencies focusing on being present outside Scotland, our offering is pretty unique. We love this country, and our commitment is to bring our innovation and our values to bear with a range of clients, delivering some exciting campaigns.

“Those who know me, understand that values are everything and quickly it will become apparent how Electrify will build, fundamentally with relationships at the heart of everything we do.”


Issued by Electrify Marketing & Communications.

Enquiries via:

Notes to editors:

Electrify Marketing & Communications Limited’s head office is 1 Atholl Place, Edinburgh, EH3 8HP.

Lawrence Broadie and Lucy Broadie are the company’s directors.

More about Lawrence Broadie:

Electrify on LinkedIn:

Electrify on Twitter:

New website:

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Electrify Marketing & Communications contact details…

Contact: Lawrence Broadie
Phone: 07966216270