Media Release: Lady Claire Macdonald to serve up Scotch Lamb PGI at Dalmally

Lady Claire2 AMS

ONE of Scotland’s best-known cooks and food writers, Lady Claire Macdonald OBE, is set to put Scotch Blackface Lamb on the menu when she visits Dalmally Mart for the first time this week.

United Auctions will welcome Lady Macdonald to their annual show and sale of 9,000 Blackface Wedder Lambs, Cross Bred Lambs and Feeding Sheep on Saturday, 10th September 2016.

The visit to the event, recognised as the most important Blackface Lamb sales in Argyll, forms part of her role as ‘Lambassador’, supporting Quality Meat Scotland’s ongoing promotional activities behind Scotch Lamb PGI.

Lady Macdonald, the ‘Queen of Cuisine’, will have the ‘farm to plate’ experience during her visit to Scotland’s leading livestock auctioneers’ facility in the west.

She will meet farmers from Argyll and the Islands, view the quality of livestock on offer and present the James Weir Memorial Trophy for the best pen of Blackface lambs.

And she will have the chance to taste and serve up Blackface Lamb rolls to customers at the Farm Assured mart, courtesy of Oban Spit Roast.

The lamb will be supplied from Farm Assured holding and regular customers Angus MacFadyen & Son of Bragleenmore Farm, by Oban – who are also competing for the trophy on the day – and sourced through Farm Assured company, Jackson Bros.Master Butchers – Oban, who have a long association with the local farming community and United Auctions.

Lady Claire Macdonald, who is internationally-recognised as a leading advocate of Scottish food and produce, said: “I am really looking forward to my first visit to Dalmally Mart and to experience the wonderful atmosphere which accompanies such a large show and sale.

“One thing which always comes through during these events is the pride farmers and auctioneers take in the quality of the livestock and stockmanship skills.

“Scotch Lamb is a gem in Scotland’s rich larder and I can’t wait to serve up and sample some fabulous locally-produced Blackface Lamb rolls!”

Donald Morrison, area managing director for Argyll and the Islands, said: “We’re delighted to welcome Lady Macdonald to Dalmally and one of our key sales in this busy season which boasts a strong line-up of high quality stock.

“With Blackface Wedder Lambs leading this sale, it is a good chance to see the food chain in action first hand.”

Auctioneer for the West of Scotland, Peter Wood, said: “Lady Macdonald’s first visit to Dalmally will help show the importance of the market system in the food chain and I’m sure she will enjoy speaking to customers in what we anticipate will be a packed sale ring.” 

ENDS

Issued by JK Consultancy on behalf of United Auctions. For further information, please contact

Jenny Kumar on 07989 557198 / jenny@jkconsultancy.com

Notes to editor:

  • The James Weir Memorial Trophy was introduced in 2010 to honour the late leading livestock auctioneer. Donated by Mrs Weir in memory of her husband, it is an annual prize at the sale to mark Jimmy’s involvement and passion for the area and the mart.

About United Auctions

United Auctions (UA) are acknowledged as Scotland’s leading livestock auctioneers and procurement specialists and operate a network of different auction markets across Scotland, including Stirling, Huntly, Lairg, Dalmally, Tiree, Islay, South Uist and an area office and lairage facility at Oban.

The company conducts auctions of both commercial and pedigree livestock, including the world-famous Stirling Bull Sales, and provides farm-to-farm and farm-to-abattoir procurement services. In 2013, UA was named in the London Stock Exchange’s ‘1,000 Companies to Inspire Britain’.

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JK Consultancy contact details…

Contact: Jenny Kumar
Phone: 07989557198
Email: jenny@jkconsultancy.com
Website: http://www.jkconsultancy.com