Media release: British music mission books its passage to India


A GOVERNMENT-backed trade mission by the British music industry will visit India from 26th to 30th August later this year to enable UK music companies to network and explore business opportunities in the world’s seventh largest economy.

The Department for International Trade (DIT) – in partnership with AIM (Association of Independent Music), the BPI (British Phonographic Industry) and the MPA (Music Publishers Association) – is organising this British music mission to India, which will take place in Mumbai.

For a second year, the trip will coincide with Mumbai’s All About Music festival. Please see below for quotes.

The music industry is expanding rapidly in India. In 2018 alone, recorded music trade revenues rose by 24.5 per cent to stand at $156.1 million – making India the world’s 15th largest music market, according to IFPI’s Global Music Report 2019.

But there is clearly potential for the sub-continent to become commercially much more significant to British artists and music businesses as a growing export market in the years ahead.

The annual mission, now in its fifth year, will act as a catalyst for collaboration, exploration and expansion of the British music industry in India. It will include a programme of education, networking, B2B meetings, conferences, showcases, music company site visits and other music related activities.

Artists, managers, promoters, record labels, music publishers, digital distribution companies, festival bookers/directors/organisers and promoters, covering all genres of music are being invited to participate. The mission organisers will be tailoring aspects of the program to suit all delegates.

DIT’s ‘GREAT’ campaign was launched in 2011 to “get the world thinking and feeling differently about Britain, repositioning us as a vibrant, inspiring and innovative nation to visit and do business with”.

This is a ‘Music is GREAT’ India Music Mission, with industry partners AIM, the BPI, and MPA.

Some of the activities planned with The Deputy High Commission in Mumbai include site visits to music companies and music retailers, as well as several opportunities for B2B meetings and networking with opinion leaders and industry professionals. It will include all delegates attending All About Music in Mumbai.

Mission registration is just £120.00 per delegate – the application form can be download here.

The deadline is 26th July 2019. Interested parties should note that funding may be available through DIT. Details here.

Trade mission partner quotes:

Jude McArdle, Membership manager, AIM, said: “As the world’s seventh largest economy, India represents a massive untapped opportunity for some businesses looking to reach the next level and expand their offering on a global scale. The Indian music industry is already enjoying significant levels of growth, which are only set to increase in the coming years – making it the perfect time to establish a foothold in the territory. The Mumbai trade mission is now in its fifth year, and has been an excellent conduit for business-building and networking in previous outings. It’s important for our members to stay connected, keep visiting and leverage what they learn.”

Chris Tams, BPI director of Independent Membership and International, said: “The Indian music market is beginning to take off in a big way – with music trade revenues up by a quarter last year alone. The combination of highly digitally-engaged consumers, the global appeal of British artists, and our two countries’ shared cultural heritage marks the sub-continent out as a major commercial opportunity, and this joint mission will do all that it can to help realise its full potential.”

Paul Clements, MPA CEO, said: “Working in partnership with the BPI, AIM and DIT, this trade mission to India offers MPA members a perfect opportunity to gain invaluable insights into this exciting and developing music market. This mission will offer direct access to the Indian music industry, stimulating panels and networking opportunities. As music publishers are now increasingly operating on a multi-territory basis, we are thrilled to welcome this new trade mission to our already impressive roster of international engagements.”




Trade mission enquiries

Jude McArdle +44 (0) 2037710400

Press enquiries

Henry Oliver +44 (0)20 3771 0400


Trade mission enquiries

Chris Tams +44 (0)20 7803 1300

Press enquiries

Gennaro Castaldo +44 (0)20 7803 1326 / +44 (0)7801 194 139


Trade mission enquiries

Phil Patterson +44 (0)7831 237 981

Press enquiries

DIT Media & Digital @tradegovuk | +44 (0)20 7008 3333


Trade Mission enquiries

Lorna Greenwood +44 (0)3330772351

Press enquiries

Ashling Pickett +44 (0)3330772351

Notes to editors:

About AIM –

AIM is the not-for-profit trade body exclusively representing the UK’s independent music sector, which makes up a quarter of the recorded music market. Now in its 20th year, AIM’s members range from the largest, most respected record labels and associated music businesses in the world to self-releasing artists and the next generation of entrepreneurs in music. AIM promotes and supports this exciting and diverse sector globally and provides a range of services, commercial opportunities and practical help to members; enabling them to innovate, grow and break into new markets.

About the BPI –

The BPI champions the UK’s recorded music industry, safeguarding the rights of its members and of the artists, performers and label members of collecting body PPL. The BPI’s membership consists of well over 400 independent labels and the UK’s three ‘majors’, which together account for 85 per cent of legitimate domestic music consumption and one in eight albums sold around the world.

The BPI promotes British music overseas through its trade missions and the Music Exports Growth Scheme. It provides insights, training and networking with its free masterclasses, Innovation Hub, Insight Sessions, WidsomWednesdays events, and reports. The BPI administers The BRIT Certified Awards, co-owns The Official Charts, organises The BRIT Awards and BRITs Week, and is also home to The Mercury Prize.

About DIT

The Department for International Trade (DIT) secures UK and global prosperity by promoting and financing international trade and investment and championing free trade. It is an international economic department, responsible for:

● Bringing together policy, promotion and financial expertise to break down barriers to trade and investment, and help businesses succeed
● Delivering a new trade policy framework for the UK as we leave the EU
● Promoting British trade and investment across the world
● Building the global appetite for British goods and services

About MPA –

The Music Publishers Association (MPA) represents the full diversity of the UK’s music publishing sector.

We act on behalf of 200 businesses that invest in, license works by and support the livelihoods of songwriters, composers and lyricists – ranging from the UK’s largest and most established music publishers to independents and start-ups across all genres. These companies are the engine room of British music, they support our music makers and drive an extraordinary cultural and economic success story.

MEDIA RELEASE issued by BPI. You too can share your stories (aka press or media releases), on this site. Email here for more information.

Check out for your very own media releases feed…

Check out too

Stay connected with our various twitter feeds: CharitiesDrinkEducationEnergyFashionFilmFoodGardensLegalMotorsMusicOutdoorsPropertyScience and Sports. And not forgetting FinanceTheatreTravelFestivalsVisual ArtsAberdeenDundeeEdinburghGlasgowInvernessPerth and Stirling.

BPI contact details…

Contact: BPI