Media release: Stirling’s shop windows transformed into animated works of art

Michael Corr with his artwork

STIRLING’S empty shop windows have been transformed into vibrant works of art – thanks to an ambitious project launched by the city’s BID.

The Street Stories initiative features a range of animated artworks on eight shop windows, including the former BHS and Argos stores, in a move aimed at revitalising the city as it prepares to welcome shoppers back next week.

The ground-breaking project, organised by the team at Go Forth Stirling Business Improvement District (BID), showcases the work of a range of Scottish artists, including Jacqueline Marr, Michael Corr and David Galletly.

Each artwork is brought to life via interactive Augmented Reality (AR) and forms part of a trail telling the stories of Stirling’s people, heritage and history via mediums such as mosaic, dance, mural, digital and fluid art.

Go Forth Stirling project director, Danielle McRorie-Smith, said: “I’m thrilled to see Street Stories bringing the streets of Stirling to life as our shops and hospitality premises get ready to welcome customers back.

“The project is all about making the city centre more visually appealing by featuring bright and vibrant windows rather than empty shopfronts and giving some points of interest through the hidden stories behind each artwork.

“It’s been great to watch people stop to look at the artworks and read about the ideas and stories they represent.

“As Covid restrictions are lifted, hopefully more Stirling residents and visitors will have the opportunity to enjoy Street Stories and discover what talented artists we have in the area.”

Eight artists were selected for the project following an open invitation to submit art celebrating Stirling which could be brought to life via interactive Augmented Reality (AR) – multi-sensory animation triggered by a free downloadable smartphone app.

One of those chosen was fluid artist, Roisin McKenzie, who is delighted to see her paintings of the River Forth animated on the windows of BHS.

She said: “I’m incredibly proud and honoured to have my work featured in this exciting and innovative project, which is a great way to highlight the area’s artists.

“I was blown away by how huge and amazing my pieces looked on the windows. To see my artwork on that scale is incredible and the animation team have done such a great job.”

Leading figurative artist, Jacqueline Marr’s `Wings’ painting features on the windows of Designer Distinction in Stirling’s Murray Place.

She said: “This is such an uplifting and exciting project for Stirling’s creative community and residents.

“The art trail is a great opportunity for residents to discover creative talents on their doorstop and learn about local history, whilst inspiring and adding a sense of optimism to the high street.”

Alloa-based artist, Michael Corr’s colourful mural of national poet, Robert Burns, has pride of place in the former premises of The Works.

He said: “I’m so grateful to showcase my art to a local audience, thanks to Street Stories Stirling. It’s really cool seeing my work come to life and sharing some of Stirling’s Burns-related history via the AR element.

“The art trail has created a really positive and inspiring change to Stirling’s city centre.”

Art student, Lou Carberry, uses her personal experiences of issues such as mental health to create striking works, including her ‘Reaching Out’ series of drawings.

She said: “The project will make our city feel less broken after the year we’ve all had and it’s been such a pleasure to be a part of it.

“The team who put the artworks together are beyond amazing and, seeing my work printed and animated in such a way, is something I never imagined happening in my whole career – never mind right at the start of it.”

The other Street Stories artists are Stirling illustrator, David Galletly; professional dance choreographer, Malcolm Sutherland; mosaics expert, Rachel Davies; and contemporary artist, Jacqueline Scorgie, who practises under the name, Jacque.

The project forms an art trail through Stirling taking in Port Street, Upper Craigs, the Thistles, Stirling Arcade and Murray Place with the aim of increasing footfall, enhancing the city’s appearance and highlighting which business premises are available for commercial opportunities.

Go Forth Stirling worked on the project with design agency Arch Creative and Scene Stirling – a collaborative partnership promoting arts and culture locally.

Joe Nixon, creative director at Arch Creative, said: We have been able to give a platform to some of Stirling’s incredible artists and showcase their work in a completely different form.

“We’ve transformed these units into living pieces of art and created a trail for visitors to follow around the city centre. The animations triggered by the free downloadable app will give visitors an insight into Stirling’s rich heritage and showcase the artists’ work in a way that hasn’t been seen before.

“With such a wide range of topics and art styles throughout the Street Stories Stirling trail, we are confident there’s something for all ages to experience and enjoy.”

Kevin Harrison, manager of Scene Stirling, said: “The trail is a fantastic way to showcase Stirling’s talent in a fun, interactive way; as well as entertaining locals and visitors to the city, we hope this innovative project will inspire the young creatives of the future.” 

More details about Street Stories can be found here – www.goforthstirling.co.uk/street-stories

Stirling’s BID was set up in September 2017 following a vote and currently represents more than 600 local businesses with a key objective of delivering projects and services which improve the area’s trading environment to benefit businesses, shoppers and visitors.

For more information visit www.goforthstirling.co.uk

NEWS RELEASE ENDS 

Photo caption: Mural artist, Michael Corr, and his animated painting of Robert Burns in Stirling city centre.

Picture credit: Focas Media

Please email for further photos.

Issued by Rachel Blackburn, Blackburn Communications, on behalf of Go Forth Stirling.

For more information, contact Rachel Blackburn on 07593 031601.

Notes for editors: 

Stirling’s Business Improvement District (BID) is run by Go Forth Stirling and was established in September 2017 following a vote in July 2017 among the city’s traders. The organisation involves businesses working together and investing collectively in local improvements. It gives businesses a unified voice and each trader pays a levy which contributes to a fund to pay for projects and services to directly improve the area’s trading environment. Go Forth Stirling is run by an office-based team plus a governed non-executive board made up of local businesses and organisations.

For more details visit www.goforthstirling.co.uk

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