Media release: St Andrews Aquarium beats ‘credit crunch’ fears with free access for parents

WITH the impact of the recent VAT increase finally taking grip, and family incomes being squeezed, one local Fife business has decided that enough is enough.

St Andrews Aquarium, which recent re-opened after the winter break, has pledged to let parents go free until Sunday 13th February, perfect timing for those families looking for something to do over the fast approaching mid-term break.

John Mace, managing director of St Andrews Aquarium, commented: “As a parent I know, first-hand, that a day out with the kids can be a costly affair.

“And with all the talk in the media at the moment about wallets being squeezed, we wanted to make sure as many families as possible could enjoy a trip to the Aquarium during their mid-term break.

“Other attractions sometimes let the kids go free, but ultimately it’s the parents that are paying for the visit so we’ve decided to turn that offer on its head and let Mums and Dads go free instead.”

The Aquarium has recently undergone significant developments over the winter and now boasts a number of new exhibits including a meerkat enclosure, a shark pool and some of the world’s most dangerous aquatic creatures.

The opportunity for parents to go free runs until Sunday 13th February.

Parents must be accompanied by their children aged between 3-15 years in order to gain free entry.

Entry vouchers can be downloaded from the Aquarium’s facebook page at

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Contact: Tricia Fox