Media Release: iSLI to offer course in developing and marketing new electronics applications and devices

RESEARCH institute iSLI is to host a world-leading microsystems course conducted by the Swiss Foundation for Research in Microtechnology (FSRM).

Says a spokesperson: “The course – Start-up Creation in the field of Microsystems – is designed to give students, engineers and business owners a thorough introduction to the realities of developing and marketing new electronics applications and devices.

“Detailing the steps required to develop new projects and position them in the value chain, the session will also teach attendees how to evaluate their project’s financial potential and provide guidelines on negotiating with prospective financial and industrial partners.”

Said Mark Begbie, director of the Institute for System Level Integration (iSLI): “The rapid growth of the market for microsystems applications is throwing up a huge range of opportunities for entrepreneurial small companies and start-ups, but entering the field is a complex matter.

“We know from experience, that developing the technology itself is only part of the picture, and so the course will also focus on every issue – from business planning to intellectual property – that small firms will encounter as they strive to turn cutting-edge ideas into real world products.

“We are delighted to bring this highly-respected course to Scotland.”

Tutored by Jean-Christophe Eloy, general manager of Yole Development at Lyon, France, the course will run participants through the possibilities and pitfalls of start-up creation in the field of microsystems.

During the session ten real case studies detailing the experiences of the major European and US microsystems start-ups will also be presented and analysed.

While open to all, the course will be particularly useful to start-up project leaders, R&D engineers, technology transfer managers at universities and research institutes, executives of already established microsystems start-ups, business development managers of companies interested in the microsystems fields and marketing managers.

Start-up Creation in the field of Microsystems, by The Swiss Foundation for Research in Microtechnology (FSRM) will take place on March 29, 2010 at the Institute for System Level Integration in Edinburgh, GB. For further information, details of how to book visit: http://www.sli-institute.ac.uk/news-events/StartUpCreationMicrosystems.php

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