Media Release: Agent of change available for comment on ‘SFA crisis/organisational change’

DAVID Yeoman is uniquely placed to offer independent and informed comment and analysis on the current issues affecting the Scottish Football Association, the shock resignation of chief executive, Gordon Smith and the McLeish review of Scottish football.

Having been appointed by Gordon Smith in the immediate aftermath of the ‘Boozegate’ affair to deliver a ‘Performance Change Programme’, Yeoman has the inside story of the institutional deficiencies afflicting the SFA and how these can best be addressed.

Indeed, many of the recommendations made by Yeoman in his ‘Performance Change Programme’ proposal for the SFA are now mirrored in the Henry McLeish review.

He believes that the SFA provides a pertinent case study from which all organisations can learn valuable lessons about leadership, chains of command and the continuous need for organisations to evolve and adapt to change.

David Yeoman is available for interview today on tel 07967 346040

Media Brief

David Yeoman is an ‘agent of change’ and the creator and founder of the global award-winning Enabler Performance Change Programme Roots Shoots Fruits. David is a master in listening and patterning language structure and the effects it has on individual and team performance.

Roots Shoots Fruits is a transformational process, with exercises and techniques providing individuals with new levels of awareness and alternative language structures when relating to internal and external customers.

It is proven that the methods learned and used: excite, develop and retain exceptional people; raise individual and team performance; lower stress and absenteeism; increase personal job satisfaction and motivation, providing a higher quality of service resulting in additional value to the bottom line.

Roots Shoots Fruits is a holistic programme in content and delivery which was the bedrock and enabler for ITV Business Service Centre winning the CIMA Global 2009 Employer of the Year award.

Prior to establishing Roots Shoots Fruits, David has been both an employee and a co-owner of a multi-million pound business and has first hand experience of the many challenges and emotional states facing business leaders on a day to day basis.

David is an experienced facilitator, business mentor, high performance coach, keynote speaker and consultant in the business and sports world. He has had the privilege of working with football teams and managers, including one who has won the FA Premier League Manager of the Year.

Clients have included ITV, Iron Mountain, KPMG, Scottish Football Association, Bank of Scotland, Maclay Murray & Spens, Glasgow City Council, Scottish Institute of Enterprise, Eden Springs and many SME’s, media personalities and business owners.


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