Media Release: Channel 4 to televise Glasgow Riverside Rat Race


THE Glasgow Riverside Rat Race (Sunday 21 August), the new 10km urban running (or walking) event with challenges in and around the River Clyde, is due to be featured in a 30-minute adventure sports programme being broadcast by Channel 4 Television later in the year.

The Glasgow Riverside Rat Race will see up to 1,000 competitors experiencing the Clyde and some of its most stunning and iconic riverside landmarks in some very unusual ways as they complete a number of special water and shore based activities en route.

Dream Team Television, who have a distribution agreement with Channel 4, have been commissioned by event organisers Rat Race Adventure Sports to film the event.

Event amabassador and former Olympic and Commonwealth Games Gold medal winning decathlete, Dean Macey, has been appointed to present the programme  and there is a contract in place to broadcast the programme later in the year

Councillor Gordon Matheson, leader of Glasgow City Council and chair of Glasgow City Marketing Bureau, said: “Glasgow enjoys an enviable reputation as a city which regularly hosts exciting, dynamic events and the Glasgow Riverside Rat Race perfectly encapsulates those credentials.

“The race route starts and finishes at our newest star attraction, the Riverside Museum, and stretches into the city centre before winding its way back along the banks of the River Clyde past a number of Glasgow’s most iconic and well-known landmarks.

“Not only will this adventurous race provide a visual treat for those people taking part, the fact that it will be broadcast on Channel 4 later this year will ensure images of Glasgow’s rich cultural and maritime heritage reach viewers across the UK, allowing people to see the ongoing transformation of the city’s riverfront as an area to be enjoyed, explored and celebrated.”

The event is one of the flagship events that coincides with the opening year of the new Zaha Hadid-designed Riverside Museum and is being brought to the Clyde by Rat Race Adventure Sports and the city of Glasgow.

Dean Macey, said: “The Glasgow Riverside Rat Race has been designed for anyone with reasonable fitness to take part in. It is a fun, healthy and ultimately achievable event.

“Like other Rat Race events, we want adrenaline junkies and ‘amateur sporting enthusiasts’ with a sense of adventure, a head for heights, and a love of water to compete alongside one another.

“Whether you are a runner or a walker you still have time to enter. You will have a truly unforgettable experience in Glasgow and you may be featured on Channel 4.”

The Glasgow Riverside Rat Race is open to individuals (with a reasonable level of fitness) and teams and costs £35 / person to enter.

Runners must be 16 years old or over on the day of the race.

For more information on The Glasgow Riverside Rat Race and to enter, go to: www.ratraceadventure.com/glasgow


Media contact:

Paddy Cuthbert – Podge Publicity – T: 07968 699636 / E: paddy@podge.co.uk

Notes to editors:

The Glasgow Riverside Rat Race – www.ratraceadventure.com/glasgow

The Rat Race Adventure Sports team has partnered with the city of Glasgow and Glasgow Life, the charity that runs the new Riverside Museum, to create an urban adventure running race on Sunday 21 August 2011. It features a 10km route along the banks of the River Clyde broken up with adventure activities and challenges alongside, in or on the river itself.

Everyone will complete the same 10km route and all of the activities are achievable and require no special skills. Kayaks, buoyancy aids and any safety equipment required will be provided.

Cost to enter – £35 each

Age limit – 16 on the day of the event

Event details – http://www.ratraceadventure.com/glasgow

The Glasgow Riverside Rat Race is one of three events in The 2011 Urban Rat Race Series. The other events include Teesside (Sunday 28 August) and the two day London Rat Race ‘Capital Capers’ (Saturday 24 and Sunday 25 September).

Glasgow’s Riverside Museum – www.glasgowmuseums.com/riverside

The Riverside Museum and The Tall Ship Glenlee opened to the public on June 21st, 2011. Riverside Museum: Scotland’s Museum of Travel and Transport will be home to about 3,000 exhibits (double the number at the old Museum of Transport at Kelvin Hall) set in around 150 distinct story displays. The building was designed by architect, Zaha Hadid.

The £74million museum will be managed by charity Glasgow Life, and has been funded by Glasgow City Council, the Heritage Lottery Fund, and the Riverside Museum Appeal (www.riversideappeal.org), a charitable trust established to raise £5 million in sponsorship and donations from companies, trusts and individuals for the development of the new Riverside Museum. To date, it has raised £4.2 million. The Riverside Museum Appeal Trust is recognized as a Scottish Charity SC 033286.

Rat Race Adventure Sports – www.ratraceadventure.com

Rat Race Adventure Sports designs and operates the UK’s largest range of adventure events. The team organises up to 30 events annually, staged in urban and rural locations across the UK and abroad; offering formats that feature off-road running, biking, kayaking and roped pursuits. Like the Glasgow Riverside Rat Race, the events are renowned for being unique, memorable, achievable and adventurous.

From city to summit, Rat Race Adventure Sports offers the UK’s largest range of adventure events to try and the very best range of adventure gear to buy. The company was set up by ex-Red Bull events specialist Jim Mee in 2004 and its first event was the innovative Edinburgh Urban Adventure. Since then the brand has grown to encompass some 30 events annually, staged in locations across the UK and abroad and offering formats that feature off-road running, biking, kayaking and roped pursuits. Rat Race’s events are renowned for being unique, memorable, achievable and adventurous.

In Scotland, the Scotland Coast to Coast (17 and 18 September 2011) is the definitive multi-sport journey of the British Isles and was launched in 2010 to a sell-out field. It features a 100-mile course completed over two days and featuring running, biking and kayaking.

The Mighty Deerstalker (19 March 2011) sees 2500 Tweed-clad runners scale mountains in the Borders and the brand new Glasgow Riverside Rat Race will see thousands of intrepid Ratfans take the plunge with an adventure set on, around and in the River Clyde itself.

The Rat Race brand today also features a hugely successful online adventure gear store, plus training products such as the award-winning Urban Gym Street Circuits, taking place in both Glasgow and Edinburgh and nationally throughout UK cities.

MEDIA RELEASE posted by Podge Publicity. You too can post media releases (aka press releases) on allmediascotland.com. For more information, email here.

Contact: Paddy Cuthbert
Phone: 07968699636
Email: paddy@podge.co.uk
Website: http://www.ratraceadventure.com/glasgow/