Media Release: Chance to take home celebrity clothes in one-off online charity shop

TOP celebrities – including Olly Murs, Alan Carr, Chrissie Hynde and Plan B – have raided their wardrobes to donate some of their fashion favourites for an online pop-up shop in aid of charity Shelter Scotland.

Fans of music, fashion and comedy will have a once-in-a-lifetime opportunity to bid on signature items including an Olly Murs signed trilby hat and Chrissie Hynde’s Stella McCartney boots.

Other items include an Alexander McQueen jacket worn by comedian Alan Carr, fashionista Louise Roe’s 2013 Emmy’s red carpet dress, and a dress worn by former EastEnders actress Jo Joyner in her role as Tanya Branning.

Pop star and TV presenter, Olly Murs, said:

“I’ve donated one of my trilby hats to Shelter Scotland this summer. It’s a great charity so get bidding guys!”

EastEnders actress, Jo Joyner, said:

“Taking a bag of pre-loved clothes to a Shelter Scotland shop is a fantastic way to help a great cause. Shelter Scotland has never needed your support more, so I’m proud to donate my dress. Let the bidding commence.”

The online auction will open via Shelter Scotland’s website from 9.00pm on Tuesday 23rd July. Bidding will end at 9.00pm on Sunday 28 July.

Shelter Scotland is urging members of the public to take inspiration from its celebrity supporters and donate their own pre-loved clothes, home wares or books to their nearest Shelter Scotland shop, where every penny raised goes towards helping families and individuals facing homelessness and bad housing.

Graeme Brown, director of Shelter Scotland, said:

“We’re so grateful to our celebrity friends for their outpouring of support and hope the public will get behind us too and donate any old or unwanted items to their nearest Shelter Scotland shop.

“It costs just £10 for one of our experienced housing advisors to help a family in need through our free national helpline.

“We can raise that money by selling an unwanted dress, jumper or pair of shoes. No donation is too small and every penny will go towards helping people in housing need.”

Shelter Scotland helps over half a million people a year in Scotland struggling with bad housing and homelessness.

Says a spokesperson: “The charity’s free national helpline receives over 60 calls per day from desperate families and individuals. Shelter Scotland says this represents a 43 per cent increase over three years, up from 42 calls per day in 2008/09.”

Graeme Brown added:

“We have never needed the public’s support more, and are relying on their kindness and generosity to ensure that we can continue to offer vital services to people who desperately need our help.

“Unlike our famous friends, your donations don’t have to include a designer label. Whether they’re as good as new or have seen better days – all donations are welcome. There’s no easier way to help people across Scotland who are facing homelessness or living in bad housing.”

Everyone who donates to a Shelter Scotland shop between Monday 15th and Saturday 27th July can enter a free prize draw to win one of five Fujitsu tablet PCs. The charity has also recently launched a new donation loyalty card. Each donation of stock will be rewarded with a stamp, with those collecting five stamps being rewarded with a £5 discount to spend in store.

Shelter Scotland has over 40 shops across Scotland, selling a range of good quality new and second-hand clothes, books, home wares and specialist items.

The online auction can be accessed via www.shelter.org.uk/sheltershops and will be open for bids from 9.00pm on Tuesday 23rd July – 9.00pm on Sunday 28 July.

Ends/

Notes to Editors:

1.    Shelter Scotland helps over half a million people a year struggling with bad housing or homelessness – and we campaign to prevent it in the first place. We’re here so no-one has to fight bad housing or homelessness on their own. For advice and support visit www.shelterscotland.org or call 0808 800 4444.

2.    Spokespeople are available for interview – call the media office on 0844 515 2442. An ISDN line is available for broadcast interviews.

3.    Follow Shelter Scotland on Facebook – http://www.facebook.com/shelterscotland Twitter – http://twitter.com/shelterscotland

Shelter Scotland believes everyone should have a home. We help people find and keep a home. We campaign for decent housing for all.

MEDIA RELEASE posted by Shelter Scotland. You too can post media releases (aka press releases) on allmediascotland.com. For more information, email here.

Contact: Shelter Scotland

Email: mediascotland@shelter.org.uk
Website: http://www.shelterscotland.org