Radio festival sets itself 100 per cent listening figures challenge

AN annual festival for the radio industry has set itself the challenge of seeking to improve listening figures to 100 per cent.

Say the organisers of the Radio Festival: “Every week nine out of ten people listen to the radio and at this year’s Radio Festival we will be looking to inspire people to see whether it’s possible to get to a perfect ten.

The Radio Academy will bring together the highest profile players from the BBC, commercial radio and the independent sector at this year’s Radio Festival, the event for media, marketing and PR professionals which provides unparalled access to industry insiders.”

Confirmed speakers include the BBC’s newly-appointed director for radio, Helen Boaden, who will be giving her first public interview on her vision for radio, and Ashley Tabor, executive president of Global Radio, the UK’s largest commercial radio group, home to Capital, Heart and Classic FM.

Among the two biggest names in sports broadcasting, Liam Fisher, talkSPORT’s programme director, and Jonathan Wall, controller of BBC Radio 5 live – will be also appearing, as well as nine times Sony Radio Academy gold-winning broadcaster, Neil Fox.

The event is taking place between October 14 and 16 at The Lowry, Salford Quays, Manchester.

Tickets for the Radio Festival 2013 are due to go on sale through The Radio Academy website, www.radioacademy.org, from early next month.